Consulting Packages

Building a footwear brand takes clarity, direction, and a solid plan. My package services give you practical support and industry insight so you can move forward confidently — whether you’re starting your first concept or developing a full line.

Footwear Design & Development Packages

Important Note: All consulting services are available by inquiry only. Final pricing and scope are discussed during the consultation call.

Line Building & Assortment Strategy

Rates vary depending on project size and scope

If you’re building a footwear brand — whether you’re shaping your first assortment or refining an existing direction — this service gives you the structure, clarity, and commercial strategy to move forward with confidence. I help brands with footwear by shaping a cohesive, commercially sound assortment that fits your customer, price point, and goals. You’ll receive a customized roadmap, category direction, SKU strategy, trend‑to‑product guidance, and a practical development calendar that outlines what needs to happen and when, giving you both the creative and commercial support needed to build product that sells.

A customized calendar outlining key milestones — concepting, sketches, sample rounds, revisions, approvals, tooling, production, and launch timing — giving you structure from day one.
Guidance on how current trends translate into silhouettes, materials, colors, and details that make sense for your customer. (always commercial, never abstract)
A practical look at where opportunities exist in the market and how your assortment can fill those gaps in a way that feels natural for your brand.
A clear, purposeful breakdown of categories, silhouettes, and SKU counts tailored to your customer, price point, and brand goals.
If you’re still shaping your brand, I help you identify the right categories, silhouettes, and materials to start with based on your customer, price point, and goals.
High‑level direction on constructions and materials that support your IMUs and margin targets, so your product stays both beautiful and profitable.
Whether you have a factory or not, I help you understand what factories need, how to communicate effectively, and how to prepare your materials and tech packs for smooth development.
Ensuring your assortment feels unified, intentional, and ready for buyer review. Everything should look like it belongs together.

What’s Included

** This service is available for both branded and private label development. If you’re building product for a retailer, I can help shape an assortment that aligns with their slot behavior, price point, and customer expectations**

Technical Sketch & Spec Development

Rates vary depending on project size and scope

If you have an idea for a shoe but need help turning it into something a factory can actually build, this service bridges that gap. Whether you have a rough sketch, a mood board, or just a description of what you’re imagining, I’ll translate your concept into clean, precise, factory‑ready technical sketches with the key specs your manufacturer needs to get started.

Clean, detailed line art that clearly communicates shape, proportion, pattern lines, and construction. These sketches are formatted specifically for factory use — easy to read, easy to follow, and free of ambiguity.
A clear, organized spec sheet outlining the essential details your factory needs: material placements, construction notes, pattern lines, measurements, and any special features. This is the “instruction manual” for your shoe.
High‑level guidance on materials and constructions that support your price point, customer, and margin goals
If you’re a startup or early‑stage brand, I’ll help translate your ideas into something buildable. Whether you have a sketch, a Pinterest board, or a verbal description, I’ll shape it into a clear, commercial design your factory can work with.
Your sketches and specs will be delivered in a clean, organized format that manufacturers can use immediately without confusion or guesswork.

What’s Included

Factory Communication, Sample Management & Correction

Rates vary depending on project size and scope

If you’re working with a factory and feeling overwhelmed by all the back‑and‑forth, this service helps you stay organized, clear, and confident throughout development. I’ll help translate your design direction into factory‑friendly communication, review samples with a commercial eye, and guide you through revisions so your product stays true to your aesthetic while becoming production‑friendly.

Clear, supportive communication that helps your factory understand your design direction, reduces confusion, and keeps development moving smoothly.
Actionable feedback on fit, proportion, construction, materials, and production feasibility. Plus guidance on how to adjust your design without losing the aesthetic. I’ll help brainstorm alternative techniques, materials, or tooling approaches when factories push back on cost or construction.
High‑level guidance on materials and constructions that support your price point, customer, and margin goals
A clear overview of what to expect during development: typical timelines, sample rounds, approvals, and next steps. This helps you stay organized and understand what’s normal vs. what needs attention.